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TV Guide strategic move to web

MONTREAL, Oct. 19 /CNW Telbec/ – Transcontinental Media announced today that it will transition TV Guide to a web publication. The new Internet platform will support more detailed listings, more frequent programming updates, and portable listings consultation, serving to make www.tvguide.ca the essential online television entertainment and listings source for Canadians.

What’s more, it will provide region-specific program line-ups for communities across Canada – for free. The November 25, 2006 issue of TV Guide, on newsstands November 20th, will be the last issue of the magazine in its current format.

"TV Guide has served communities across Canada well for 30 years and as the listings landscape is changing, TV Guide is evolving along with it," said Natalie Larivière, president of Transcontinental Media. "As we have stated previously, our intention under the digital media strategy of our Evolution 2010 business plan is to expand the well-respected content of our publications onto more complete websites and other platforms.

TV Guide’s move to the web is an exciting new direction for this mature and trusted brand, and in this case, going with a web-only product is a fitting format for the time-sensitive and frequently changing nature of the content this publication provides.

Transcontinental is thrilled that the re-launched www.tvguide.ca, with free detailed television listings and the same highly consulted editorial content,will be available in millions of Canadian homes on November 28, 2006."

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Headline, Industry News

TV Guide strategic move to web

MONTREAL, Oct. 19 /CNW Telbec/ – Transcontinental Media announced today that it will transition TV Guide to a web publication. The new Internet platform will support more detailed listings, more frequent programming updates, and portable listings consultation, serving to make www.tvguide.ca the essential online television entertainment and listings source for Canadians.

What’s more, it will provide region-specific program line-ups for communities across Canada – for free. The November 25, 2006 issue of TV Guide, on newsstands November 20th, will be the last issue of the magazine in its current format.

"TV Guide has served communities across Canada well for 30 years and as the listings landscape is changing, TV Guide is evolving along with it," said Natalie Larivière, president of Transcontinental Media. "As we have stated previously, our intention under the digital media strategy of our Evolution 2010 business plan is to expand the well-respected content of our publications onto more complete websites and other platforms.

TV Guide’s move to the web is an exciting new direction for this mature and trusted brand, and in this case, going with a web-only product is a fitting format for the time-sensitive and frequently changing nature of the content this publication provides.

Transcontinental is thrilled that the re-launched www.tvguide.ca, with free detailed television listings and the same highly consulted editorial content,will be available in millions of Canadian homes on November 28, 2006."

Leave a Reply

Your email address will not be published. Required fields are marked *

Headline, Industry News

TV Guide strategic move to web

MONTREAL, Oct. 19 /CNW Telbec/ – Transcontinental Media announced today that it will transition TV Guide to a web publication. The new Internet platform will support more detailed listings, more frequent programming updates, and portable listings consultation, serving to make www.tvguide.ca the essential online television entertainment and listings source for Canadians.

What’s more, it will provide region-specific program line-ups for communities across Canada – for free. The November 25, 2006 issue of TV Guide, on newsstands November 20th, will be the last issue of the magazine in its current format.

"TV Guide has served communities across Canada well for 30 years and as the listings landscape is changing, TV Guide is evolving along with it," said Natalie Larivière, president of Transcontinental Media. "As we have stated previously, our intention under the digital media strategy of our Evolution 2010 business plan is to expand the well-respected content of our publications onto more complete websites and other platforms.

TV Guide’s move to the web is an exciting new direction for this mature and trusted brand, and in this case, going with a web-only product is a fitting format for the time-sensitive and frequently changing nature of the content this publication provides.

Transcontinental is thrilled that the re-launched www.tvguide.ca, with free detailed television listings and the same highly consulted editorial content,will be available in millions of Canadian homes on November 28, 2006."

Leave a Reply

Your email address will not be published. Required fields are marked *

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