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U.S. homes average 104.2 TV Channels
Monday March 19th 2007NEW YORK, March 19 /PRNewswire/ – The number of television channels that the average U.S. home receives has now reached a record high of 104.2 TV channels. This and other television trends were released in a report from Nielsen that highlights population, television ownership and advertising trends in the United States.
Highlights from this Nielsen study include:
* In 2006, the average U.S. home received 104.2 channels, an increase of almost eight channels since 2005 and a record level.
* As the number of channels available to a household increases, so does the number of channels tuned. In 2006, the average household tuned to 15.7, or 15.1% of the 104.2 channels available for at least 10 minutes per week.
* General dramas still dominate the broadcast networks program lineups, comprising 50% (67 of 134) of the primetime programs, an increase of four programs since last year.
* The 30-second commercial is still the television advertising standard in primetime, accounting for 57% of all commercial units.
Number of Channels Available In 2006, the average home received 104.2 channels, an increase of almost eight channels since 2005. The percentage of homes receiving 100+ channels rose from 42% in 2005 to 47% in 2006, with 33% receiving between 60 and 99 channels, down 4% since 2005. Nielsen found that the average television household in the U.S. receives more than 17 broadcast TV channels, while 58% of all homes can receive 15 or more, and 36% receive 20 or more.
As the number of channels available to a household increased, so did the number of channels tuned, although the percentage of available channels actually viewed decreased. In 2006, the average household tuned to 15.7 (or 15.1%) of the 104.2 channels available. This compares to 2000, when the average home viewed 22.1% of the available channels (13.6 channels viewed out of 61.4 available channels).
Number of Channels Available in the Average U.S. Home
2006 104.2
2005 96.4
2004 92.6
2000 61.4
1995 41.1
1990 33.2
1985 18.8
Source: Nielsen Media Research, National People Meter Sample
Headline, Industry News
U.S. homes average 104.2 TV Channels
Monday March 19th 2007NEW YORK, March 19 /PRNewswire/ – The number of television channels that the average U.S. home receives has now reached a record high of 104.2 TV channels. This and other television trends were released in a report from Nielsen that highlights population, television ownership and advertising trends in the United States.
Highlights from this Nielsen study include:
* In 2006, the average U.S. home received 104.2 channels, an increase of almost eight channels since 2005 and a record level.
* As the number of channels available to a household increases, so does the number of channels tuned. In 2006, the average household tuned to 15.7, or 15.1% of the 104.2 channels available for at least 10 minutes per week.
* General dramas still dominate the broadcast networks program lineups, comprising 50% (67 of 134) of the primetime programs, an increase of four programs since last year.
* The 30-second commercial is still the television advertising standard in primetime, accounting for 57% of all commercial units.
Number of Channels Available In 2006, the average home received 104.2 channels, an increase of almost eight channels since 2005. The percentage of homes receiving 100+ channels rose from 42% in 2005 to 47% in 2006, with 33% receiving between 60 and 99 channels, down 4% since 2005. Nielsen found that the average television household in the U.S. receives more than 17 broadcast TV channels, while 58% of all homes can receive 15 or more, and 36% receive 20 or more.
As the number of channels available to a household increased, so did the number of channels tuned, although the percentage of available channels actually viewed decreased. In 2006, the average household tuned to 15.7 (or 15.1%) of the 104.2 channels available. This compares to 2000, when the average home viewed 22.1% of the available channels (13.6 channels viewed out of 61.4 available channels).
Number of Channels Available in the Average U.S. Home
2006 104.2
2005 96.4
2004 92.6
2000 61.4
1995 41.1
1990 33.2
1985 18.8
Source: Nielsen Media Research, National People Meter Sample
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Headline, Industry News
U.S. homes average 104.2 TV Channels
Monday March 19th 2007NEW YORK, March 19 /PRNewswire/ – The number of television channels that the average U.S. home receives has now reached a record high of 104.2 TV channels. This and other television trends were released in a report from Nielsen that highlights population, television ownership and advertising trends in the United States.
Highlights from this Nielsen study include:
* In 2006, the average U.S. home received 104.2 channels, an increase of almost eight channels since 2005 and a record level.
* As the number of channels available to a household increases, so does the number of channels tuned. In 2006, the average household tuned to 15.7, or 15.1% of the 104.2 channels available for at least 10 minutes per week.
* General dramas still dominate the broadcast networks program lineups, comprising 50% (67 of 134) of the primetime programs, an increase of four programs since last year.
* The 30-second commercial is still the television advertising standard in primetime, accounting for 57% of all commercial units.
Number of Channels Available In 2006, the average home received 104.2 channels, an increase of almost eight channels since 2005. The percentage of homes receiving 100+ channels rose from 42% in 2005 to 47% in 2006, with 33% receiving between 60 and 99 channels, down 4% since 2005. Nielsen found that the average television household in the U.S. receives more than 17 broadcast TV channels, while 58% of all homes can receive 15 or more, and 36% receive 20 or more.
As the number of channels available to a household increased, so did the number of channels tuned, although the percentage of available channels actually viewed decreased. In 2006, the average household tuned to 15.7 (or 15.1%) of the 104.2 channels available. This compares to 2000, when the average home viewed 22.1% of the available channels (13.6 channels viewed out of 61.4 available channels).
Number of Channels Available in the Average U.S. Home
2006 104.2
2005 96.4
2004 92.6
2000 61.4
1995 41.1
1990 33.2
1985 18.8
Source: Nielsen Media Research, National People Meter Sample
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