Cannes 2012: Buyers Get Early Jump on Market

More and more, dealmaking is underway before a film market even starts. That trend is abundantly apparent this year in Cannes, where several major pacts were closed prior to the official launch of the Marche du Film on Thursday. On Tuesday, two key deals were announced for IM Global and Alliance Films’ Ends of the Earth, with CBS Films snapping up domestic rights and Sony Pictures Acquisitions buying rights to multiple international territories. SPA, a major market force these days, picked up rights in markets including German-speaking Europe, Scandinavia, Eastern Europe, Italy, Australia/New Zealand, Latin America and South Africa.

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